Bugs Bunny

No character -- much less a rabbit -- has captured the American moviegoer's imagination as thoroughly and uproariously as Bugs Bunny. And no character has dominated the medium of animation for as long as the unabashedly bold Brooklyn bunny.

Bugs Bunny is arguably the most popular and recognizable cartoon character of all time. In a classic role and true to his smart-aleck, self-confident nature, Bugs, rather than flee from a stalking hunter (the ubiquitous Elmer Fudd), faced him down with a disarming, unimpressed "Ehh, what's up, doc?".

Target Market

Teens and Adults.

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