Mickey Mouse ( Adult)
Mickey is now over 75 years old, many adults and even elderly now was once touched by Mickey¡¯s charm and endearing character, when we were once a child. Research shows that Mickey occupies a unique niche with consumers who perceive him as a character who brings magic and fantasy to their lives. Binding generations together more than any other character, Mickey is a hero who reminds all ages of the benefits of laughter, optimism and hope.
Riding on the growing popularity of character designs, red hot collectible trend and pop culture, Mickey is now widely accepted by many adults Disney and many Disney licensors have successfully Created a market for Adult Mickey and Disney diehard fans.
There is a great bloom for Adult Disney Fashion and products for adults, Mickey is used and transformed in many forms and colors to create a vast variety of highly fashionable and trendy apparels for the consumers. International fashion houses like Dolce and Gabanna has already make waves with they collection of Studded Mickey and friends t-shirts.
Adult Mickey Frames, promises live up to the legends of Mickey, Cleverly merge the Mickey with the latest eyewear trends, to create series of HOT FRAMES targeted for fashionable adults. The collection consists of WILD, TRENDY to the SOPHISCATED styles targeted a wider audience, so no one will be left out.
Target Market
Teens and Adults
Branding Strategy
Details on Branding strategy, reach and promotions which will continuously strengthening the Brand, globally. Read More...
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