WINNIE THE POOH
Winnie the Pooh, is loved by many as he and his friends help the young at heart take pleasure in escaping to the nostalgia, simple joys and gentle whimsy of the Hundred Acre Wood.
Pooh and his lovely friends first made his debut in 1926 in the first book of Pooh stories written by A.A. Milne that featured the exquisite illustrations of E.H. Shepard. On February 4, 1966 , Disney artists first animated Pooh for Winnie the Pooh and the Honey Tree, a special cartoon featurette and the studio's first animated treatment of the famous children's books by Milne.
Pooh’s popularity can be clearly seen from the numbers merchandising, each and every character has their fans, their related to different people. Though created for children Pooh found his way to the hearts of adults especially ladies. With adorable soft toys, sweet t-shirts and lovely fashion wear.
TARGET MARKET
Children : 5 - 12 yrs old.
BRANDING STRATEGY
Details on Branding strategy, reach and promotions which will continuously strengthening the Brand, globally. Read More...