Lion King

LION KING

Lion King is a well loved tale of a young lion cub, Simba, who struggles to find his place in nature’s “circle of life” and follow in the regal paw prints of his father. Simba is a rowdy, independent little cub who likes to romp and play. This bright and courageous young cub eventually grows up to be a handsome and majestic Lion King appeals to many children. Simba is designed with similar character attributes as young children inspiring them to grow up to be someone great in the future.

Having won numerous awards and hearts of many audiences The Lion king has created a great following in this market. Products ranging for fashion wear, toys, stationary, home furnishings have emerged and sales have raged endlessly. The Lion King has become a popular international brand with total retails sales of over 5 billion U.S. Dollars World-wide.

The Lion King Frame Designs are inspired by the movie’s natural environment, the application of colour, textures and patterns transpire the earthly style of African forest/jungles and richness of being a lion king. The colours are bright, for a cheerful appeal, and the series of natural colours matches children of different skin tones. Highly fashionable and very wearable designs that are fresh and yet subtly controlled so they can wear it to school, to play anywhere they desire.

The Forms are trendy and sleek, using good quality Acetate colours to achieve the best effects. The metal frames are elegantly designed using African motifs and bright earthly colours, adds texture and richness to the collection.

This Middle-High Range eyewear is targeted at children age 5-12, the sleek trendy design makes it suitable for older children too.

TARGET MARKET

Children : 3 – 11 yrs old.

For any enquires regarding VEI’s products please email: sales@vision-empire.com