Toy Story

TOY STORY

Toy Story is a adventure story about a group of toys namely Woody and Buzz, who lived in a little boy’s ( Andy’s) room. This first story has it that Buzz Lightyear, a new Space ranger toy comes to Andy’s room, Woody, the leader of the toys is threatened by his arrival. To make matters worse, Buzz doesn’t even believe he Is a toy but thinks he is a real space ranger. Eventually, the two toys rivalry leads to misadventure in the ‘outside’world, including a near disaster with Sid, the child next door who blows up toys for fun. As Woody and Buzz team up to escape Sid and rejoin Andy, both Woody and Buzz learn that the only thing better than being a toy –is a toy with a best friend!

Toy Story 1 and 2 theatrically have grossed more than US $860 million worldwide, with video sales exceeding 30 million units. Consumer products have grossed over $1 billion US in merchandise revenue, and Toy Story toys have sold more toys than any other Disney entertainment property.

TARGET MARKET

Children : 5 – 11 yrs old.